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Welcome!

Thanks for visiting.  This is my first blog post over here at Perfect Market and I have to say I’m really excited to be here. Perfect Market recently acquired the technology and team behind my company...

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Pubcon (tweet!)

William Sears, Founder and Vice President, Product Marketing & Business Development for PerfectMarket was at PubCon/WebmasterWorld last week.    Here's our first guest-blogger's take on the show:...

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Thank you IMSA

A few weeks ago, I was appointed to the board of trustees of the Illinois Mathematics and Science Academy, the state-funded residential high school I attended in Aurora, IL.  This was a huge deal for...

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Keys to Maximizing Software Engineering Productivity

This post from Tony Payne, our VP of Technology. Over the years, I've put a great deal of time and effort into learning how to maximize my productivity as a software engineer. Some of the best ideas...

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Changing the rules

It's been a while since I last posted.  We've been hard at work here at Perfect Market.  And I've been enjoying the time I've been spending here in Southern California.  We've made some great progress...

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Getting ad targeting right

The web is the only medium where the decision about which ad to serve is made at the moment the page is displayed to the user.  This is a tremendous opportunity – to display the right ad to the right...

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Concerns About Privacy Online?

in 1999 we built a system called I2I that would monitor you on your computer--it could see what you were writing, the music you were listening to--and find other people online who were doing similar...

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